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The History of WILL

WILL old truck

Some highlights: 
  • Our AM station signed on only two years after the first commercial station in the country hit the air
  • Our FM station was only the second FM station on the air in Illinois; its license was the first issued to a university station
  • In 2006, our TV station celebrated its 50th anniversary of broadcasting
  • The University of Illinois played a pivotal role in the development of public broadcasting in the United States

Visit WILL-TV's 50th anniversary Website for stories and photos from our history!

Eleanor Roosevelt speaking on WILL Radio

The timeline below will take you to some interesting stories about WILL.

1920 First U.S. radio license issued
1922 WILL-AM, then known as WRM, signs on, broadcasting from the U of I Electrical Engineering Laboratory.  The call letters stand for "We Reach Millions"
1926 WRM moves to new building
1928 WRM changes call letters to WILL
1929 WILL hires its first full-time employee, Frank Schooley
1935 WILL-AM begins operating on current frequency of 580
1938 WILL-AM assumes regular night-time broadcasting
1939 First U.S. FM station begins broadcasting
1941 WILL-FM (then known as WIUC) signs on with first FM license issued to a university
1942 Both WILL radio stations move to "temporary" quarters in Gregory Hall (where they remained until 1998.)
1946 WILL begins broadcasting university athletic events
1948 With an increased emphasis on news and public affairs, WILL starts 24-hour use of the Associated Press wire service
1949 Educational broadcasters from around the country meet at the U of I's Allerton House. Their discussions form the philosophical cornerstone of public broadcasting
1950 A new transmitter building for WILL is built in Robert Allerton Park
1951 A small group of educator-broadcasters begins delivering radio programs to noncommercial stations around the country, laying the groundwork for NPR and PBS
1953 First U.S. noncommercial TV station begins broadcasting
1954 WIUC changes call letters to WILL-FM and moves to present frequency, 90.9
1955 WILL-TV begins broadcasting from studios under Memorial Stadium's west stands. It's on the air Monday through Friday from 6:30-8:30 p.m
1956 The U of I dedicates WILL-TV
1958 WILL-TV begins broadcasting during daylight hours, with telecourses offered by the speech and French departments
1960 WILL-TV acquires its first videotape recorder, allowing recording and editing of productions
1961 The National Association of Educational Broadcasters moves its headquarters from the Urbana campus to Washington, DC
1962 WILL-TV goes on the air from Main and Goodwin streets in Urbana
1966 WILL-TV doubles its viewing range to 70 miles with completion of a 1,047-foot tower near Monticello
1968 WILL-TV builds a new studio for color broadcasting (Color broadcasts didn't start for several more years while the station worked on obtaining color equipment)
1969 Sesame Street premieres on WILL-TV
1970 WILL-FM begins broadcasting in stereo
1973 Don Mullally takes over for Frank Schooley as director of the Division of Broadcasting
1974 WILL-TV begins Saturday broadcasts and fundraising. WILL-FM begins 18-hour a day schedule more focused on music and the arts
1978 WILL-TV begins receiving programs via satellite
1981 The National Association of Educational Broadcasters ceases operations after many of its duties are absorbed by the Corporation for Public Broadcasting
1987 WILL-FM begins 24-hour schedule and WILL-AM introduces an all-information format
1993 Robert C. and Alice Campbell donate $5 million to build new broadcast center to house WILL AM, FM, and TV
1994 WILL-AM begins 24-hour schedule, airing the BBC World Service overnight
1995 WILL-FM installs a translator in Danville, providing a stronger signal at 106.5
1998 WILL-FM installs a translator to provide a stronger signal in Champaign-Urbana at 101.1
WILL radio and television begin broadcasting from Campbell Hall for Public Telecommunication
1999 WILL-TV begins broadcasting 24 hours a day
The U of I dedicates Campbell Hall, Richmond Studio and Swanson Center on September 24
WILL dedicates the Friends of WILL Plaza on October 17
2000 In July, WILL-AM begins 24-hour live audio streaming on the Web of all local and national programs. For the first time, a global audience can hear WILL anytime, anywhere
2002 WILL celebrates its 80th anniversary by creating The WILL Awards: Signaling Excellence in the Community. The first recipients are Carol Reitan of Normal, Citizenship; Ted Peck of Champaign, Education; and John Knoepfle of Auburn, The Arts
2005 WILL-TV begins transmitting a digital signal
2006 Mark Leonard named General Manager at WILL AM-FM-TV-Online
back to About WILL

 

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